Friday, February 3, 2012

Media training for Professors: February 21, 2012

For the Faculty of Applied Science & Engineering to achieve its broader communication objectives, we require a broad team of individuals who are comfortable sharing their stories and engaging with journalists in print and broadcast media. It is for that reason we would like to invite you to a media relations workshop on Tues., February 21 from 9 a.m. to noon. The training will take place on the St. George campus, though the location has not yet been confirmed (it will be sent to registrants prior to the event via email).

The session will be led by Jim Maclean, President of Tactical Advice/Strategic Communications Inc. (http://www.tascinc.ca/maclean/index.html). Jim has decades of experience in communications, having worked as a national journalist, a political communications advisor and as Director of Public Affairs and Communications at the College of Physicians and Surgeons of Ontario.

The focus of the workshop is on understanding how journalists work, what they need and how to develop effective key messages. To register or see the full itinerary, please visit http://www.uoft.me/feb2112

Should you have any questions or concerns, please don’t hesitate to contact Liam Mitchell (liam.mitchell@utoronto.ca), the Faculty’s Communications & Media Relations Strategist. I hope that you will join us for this important opportunity.

Regards,

Madelyn

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Madelyn Herschorn | Executive Director, Communications & Public Affairs

Faculty of Applied Science & Engineering | University of Toronto
Office Location: 40 St. George Street, Room 3002
Mailing Address: 35 St. George Street | Toronto, ON | M5S 1A4 | Canada
madelyn.herschorn@utoronto.ca | www.engineering.utoronto.ca
Tel 416.946.5783 | Fax 416.971.2141

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